
So you think hybrids are only for save-the-earth "greenies," and/or folks who just get their jollies by laughing at gas pumps?
Well then you may be in for a surprise here. It turns out there is a brave new company out there that is appealing to the gearhead-hybrid fan--assuming such a creature exists. If not, Paul Goldman, CEO of JuicedHybrid.com (here), is doing his level best to create such a person and market.
I recently spent some time on the phone with Goldman, and I sense he may be onto something here: that being the "performance" hybrid aftermarket. Yeah, we all know a hybrid, with its all-powerful electric motor can be quick to accelerate, but has anyone thought of "modding" these hybrids to enhance the looks or performance aspect? Well Goldman has, and I suspect he may be among the first of many hybrid-specific performance companies that are bound to sprout up.
Think not? Well consider as hybrids become more and more popular, there are certainly going to be a few folks who will go out and try and have some fun with these until now rather somber vehicles. Hey, that's what's always happened in the past, be it hot rods, sports cars, or muscle cars. Why should it be any different with hybrids?
Now, if only someone can figure out a way to make these 3-pedal vehicles--then I'm in!
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People customize economy cars (Civic for example) all the time, so why not?
Though I have to admit, I think hybrid customizers are more likely to de-tune, or at least tune for increased efficiency, vs. the traditional "more power is better" mantra.