Understanding the nature of seasonality when selling your convertible.

We're in the middle of winter, which normally means that half of our county is covered in rain or snow. While the winter has been relatively mild compared to past years, the weather plays an essential role in deciding when to sell your vehicle.

For example, say you need to sell a convertible. It probably isn't the best idea to do so while the skies are overcast and the thermometer hovers around 20 degrees. After all, most convertible purchases are drive by emotion, not necessity. Wait until the sun comes out and the snow melts, that way prospective buyers can experience the liberating joy of tooling around town with the top down and your hair blowing in the wind without the frostbite or inevitable dampness.



The same rule of thumb applies to selling a rwd sports car or sedan: It's a lot more fun to test drive when the rear-end doesn't start sliding at every turn.

Posted by

February 6, 2006, 9:38 PM

Permalink

Categories:

Selling cars