Luxury Crossover Sales Not Living Up to Promise

Sales of the BMW X3 have crumbled, dropping 65.9 percent between 2008 and 2009.

Luxury crossovers are not living up to their promise as the new fad among car buyers, a new report from Edmunds.com revealed. Sales within the crossover segment have dropped nearly 25 percent since 2007, despite the fact that four new crossover vehicles were introduced during this time.

"The luxury crossover segment has taken a beating in sales because most of today's consumers are concentrating on value," says Jessica Caldwell, Senior Industry Analyst at Edmunds.com. "Big profits were anticipated for new models introduced into this segment, and that is just not proving to be the reality for most."

For more information, please visit Edmunds' AutoObserver story "Brands Looking to Expand Luxury Crossover Share Dealing with Ruthless Trends".

Posted by

Philip Reed October 26, 2009, 2:50 PM

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